Kobe Bryant Expanding Chinese Social Media Horizons
Similar to his start to Twitter, Bryant took over the Nike Basketball account before registering his own account on Sina Weibo, which is often called the “Chinese twitter.” Bryant took a moment to wis...
How Social Media Is Helping Portland Trail Blazers Guard Damian Lillard To Generate More Buzz
In the today's world its essentially for a players and basketball agencies to find creative ways to send out stand out and market their players. Enter the case of rookie Damian Lillard who despite ...
McMaster Marauders Hit Gangnam Style Marketing Home Run With Buzzing Video
If you haven't caught on to the Gangnam Style wave of videos that are sweeping the world, then you are probably still subscribing to you local newspaper and waiting for your Local TV station to give y...
Lakers, OKC Thunder, Heat, Clippers Score Big In NBA Social Media Analysis
The kind folks at Unmetric have released their "The Unmetric NBA Playoffs report", an extensive look at how NBA Teams have performed during the 2011-12 Playoffs in relationship to their social media a...


















